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CALLIE

COON

PwC 

Partner Information Database

Design

A vibrant and bold look was used to tame this data heavy tool. The full spectrum of branding colors were used to organize and identify your location.  

Strategy

WHAT

Website

WHEN

2012

Transform an immense amount of information into a visually engaging, properly branded site that graphically displays large amounts of relevant data to users quickly and efficiently. 

Usability

Color was used as a site location tool and to classify data in an easily digestible format. Tools were highlighted so users were visually attracted to the different ways that the data could be manipulated and filtered throughout the site. 

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